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Process Drivers: Making Training Stick

All dealerships conduct training. It comes in many forms with varying frequency. No matter how the training is done though; internally, externally, virtually, classroom style or online, an immediate question arises when the training ends. How will you make it stick? Does the training have the groundswell support and commitment needed to meet the objectives [...]

By | 2013-11-02T03:23:36+00:00 October 10th, 2013|Selling, Training|0 Comments

Selling to Millennials

About one in four people in America are Millennials. Born between 1980 and 2000, these 20 something year-olds aren’t car crazy and they sure aren’t crazy about the traditional car buying experience. In the next ten years or so this generation will represent about 75% of all cars sold. Here are a few things you [...]

By | 2017-04-05T17:22:30+00:00 February 17th, 2013|Marketing, Selling|0 Comments